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Right message, right audience
Automatically segment clients based on behavior, spend, visit frequency, and preferences. Create targeted marketing that resonates with each group for higher engagement.
Real-world applications that drive results
Auto-identify top spenders. Send exclusive offers and early access to flash sales.
Spot clients who haven't visited in a while. Trigger win-back campaigns automatically.
Group clients by tattoo style preference. Promote relevant artist portfolios and flash.
First-time visitors get a special onboarding sequence to drive second visit.
“Segmentation runs on real production data: RFM scoring across 2,393 client profiles at a live New York studio, 34 months in production.”
Everything you need to know about Client Segmentation
The system analyzes visit history, spend, services booked, and recency. It creates segments like "VIP," "At Risk," "New," and "Regulars" automatically. You can also create custom segments.
RFM stands for Recency, Frequency, Monetary. It scores clients based on how recently they visited, how often, and how much they spend. This helps identify your best customers.
Yes! Create segments based on any criteria—specific services, artist preference, location, age, or custom tags you've added.
When creating email or SMS campaigns, select target segments. Only clients in those segments receive the message. Or set up automations triggered by segment changes.
Explore more powerful capabilities
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